ABERDEEN REPORT

Marketing Analytics: Crunching Numbers, Winning Customers

Alteryx

Alteryx

As a data-driven marketer, you know that the key to winning new customers and improving ROI of marketing programs lies within your data. But with marketing data spread across multiple, disparate systems, how do you combine all relevant data and derive meaningful insights in a timely manner?

Download this Aberdeen report based on their survey of hundreds of marketers to learn about:

Organizational and technological inhibitors preventing marketers from converting data into insights

Top ways companies are using analytics to support marketing decisions

Key capabilities organizations are investing in to improve marketing performance

Get guidance from this leading analyst firm on how you can demonstrate the real impact of marketing activities on business results.

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