Welcome to the home for Analytics & Data Science in Sport!

To some, sport is considered just a hobby or interest, whereas data is your day job. However, sport and data collide far more often than you might think, and we’re going to show you how.

In this series, we will delve into how we can marry our analytical mindset with our sporting passions, and take those learnings back to our day jobs. The journey will take us through the predictive lifecycle:

  • Understanding analytical problems
  • Predicting sporting outcomes
  • Assessing whether insight is just interesting or actually actionable

Prepare to become your organisation’s very own Billy Beane.


Upcoming Webinars

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Details will follow soon



On-Demand Webinars

EURO 2020: Predictions & Review

Football is back, and so are our predictions!

It might be a year late, but the Euros are here, and we are kicking off our Analytics & Data Science in Sport series. We will aim to predict who will win the tournament. We’ll go behind the scenes into the minds of football analysts, and give you all the opportunity to get involved.

EURO 2020: Prédictions et analyse (Language: French)

Le football est de retour, et nos prédictions aussi!

C'est peut-être avec un an de retard, mais l'Euro est là, et nous donnons le coup d'envoi de notre série « Analytics & Data Science in Sport ». Dans la première partie, nous commencerons par une introduction aux analyses avancées, en utilisant les données historiques des matchs pour prédire le résultat de chacun des matchs de poule.


More Resources

Blog: Introduction to Analytics in Sport

Buzzwords and phrases like big data, artificial intelligence and digital transformation are thrown around a lot these days – it's quite often hard to sort the wheat from the chaff. There is, however, no hiding the influence that data has had on the world of professional sport in the last two decades...

Embark your self-service analytics journey without advanced expertise or coding. Watch this three-part webinar series to learn how to become a Citizen Data Scientist and drive change in the organization no matter what your background is.

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Embark your self-service analytics journey without advanced expertise or coding. Watch this three-part webinar series to learn how to become a Citizen Data Scientist and drive change in the organization no matter what your background is.

Embark your self-service analytics journey without advanced expertise or coding. Watch this three-part webinar series to learn how to become a Citizen Data Scientist and drive change in the organization no matter what your background is.

Blog: Analytics in Sport - Predicting the Euros

Analytics and Data Science doesn’t need to be complex: The nature of data science requires constant updating, iteration, and improvements. This means that its very straightforward to start out as you only need a basic model to begin with…

Fantasy Football League

Don't miss the chance to participate in our (non-analytic) competition amongst the Alteryx Community to battle it out across the tournament. You can win Alteryx Swag kits, so sign up your team now and use the code 12WFWVJC09 to join the league.

Embark your self-service analytics journey without advanced expertise or coding. Watch this three-part webinar series to learn how to become a Citizen Data Scientist and drive change in the organization no matter what your background is.

Embark your self-service analytics journey without advanced expertise or coding. Watch this three-part webinar series to learn how to become a Citizen Data Scientist and drive change in the organization no matter what your background is.