Watch this on-demand webinar

For part 2 of our webinar series with Data Meaning, we’re focusing on customer emotions and the huge role they play in a retailer’s success. We are all aware of those good brands that miss the mark in an advertising campaign: Pepsi, Nike, and now Peloton—just to name a few. The recent brand flop by Peloton is not the first, and will surely not be the last, high-growth brand that did not predict their consumers reaction to their advertising.

Watch this webinar to learn how to do customer sentiment analysis and use the results to predict how your target audience will react before you take the plunge. P.S. Peloton stock price declined 15% after airing this ad, so save yourself by predicting your customers reactions with analytics!

WATCH NOW

Speakers

Erik Mitchell
Retail Consultant
Data Meaning
Andrew Kim
Senior Manager
Data Meaning, ALTERYX ACE
Anne-Queline Keller
Solution Marketing-Retail
Alteryx

"Alteryx est intuitif et interactif ... a pris moins de 60 secondes pour obtenir la même sortie qui a pris des heures auparavant."

rentrak

David Algranati
SVP Innovation produit et recherche personnalisée chez Rentrak


CLIENTS ALTERYX

Unilevel
Mcdonalds-logo
Shell-logo
Experian-logo
Adidas-logo